FAQ: Why is Twitter used for giveaway entries?

Written on October 29, 2010 at 12:00 pm by Michelle
Filed under: News with tags:

I was asked recently, via emails and a comment, why Twitter is used as one of the methods for entering giveaways that are held on The short answer is: because it’s easy to track entries (plus it’s a great way for getting the word out about contests).

Twitter is a fantastic method for getting the word out about contests due to simple math. If I tweet on the @blythelifecom account about a contest, that message reaches over 100 people. If even a quarter of those people retweet to their followers, that’s ~25*(average number of their followers) = way more people than the people who follow @blythelifecom. By making retweeting a method for one of the entry methods in a contest, it both gets the word out and it’s very easy for people to do.

Now, it has been brought to my attention that not everyone uses Twitter or wishes to use Twitter. You don’t need to follow specific accounts or tweet in order to enter a contest. Those are bonus entries and the most important thing is enjoying the interview and commenting on that. Everything else is gravy to me because the most important thing to me is that people read the interviews and articles on this website.

Since the first few giveaways, I have incorporated other methods of entering contests (beyond commenting about the interview itself) and those include (and are not limited to): commenting about someone’s website/shop, subscribing to a website’s RSS feed, making suggestions, etc.

If you have any suggestions regarding what other methods of entries I could try to implement into a future giveaway, please let me know by commenting either below or via the contact form!

4 Responses to “FAQ: Why is Twitter used for giveaway entries?”

  1. Emily says:

    I can see why using twitter is a good idea, since so many people use it! Maybe you could do some giveaways where people need to send in things like photos, poems or something?

  2. donna says:

    could facebook be used as an alternative to twitter maybe in future?

    • Michelle AKA @blythelifecom

      Hi Donna,

      That is a possibility and I have considered it. The problem with people sharing about giveaways on Facebook is that many people utilize the security/privacy measures on Facebook and that makes it very difficult for me to verify if they actually had shared the giveaway on their Facebook feed.

      As it is currently, I only count Twitter entries if I am able to verify them – not just if someone says that they had tweeted.


  3. Julie AKA @raebeluj

    I never twitter, except for this site. I really don’t see the point. But I do go to FB everyday.

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